LunarCrush, a leading social analytics platform for crypto communities, wanted a merch shop that matched their bold, data-driven brand. Their design team had a clear vision in Figma, but needed a partner to bring it to life as a fully functional shop. At the same time, they wanted to embrace their crypto-native ethos by allowing fans to pay with major digital currencies instead of relying on traditional payment rails.

We worked hand-in-hand with their designers to replicate the exact look and feel they envisioned. Beyond visuals, we developed a custom payment integration that allowed checkout in Bitcoin, Ethereum, Tether, and USDC—giving the community the freedom to transact in the currencies they already trust. This wasn’t just about selling merch; it was about extending LunarCrush’s identity into the store itself: crypto-first, user-driven, and on-brand.

The new shop launched as a seamless extension of LunarCrush’s digital presence—faithful to their design, frictionless for their users, and fully aligned with their ethos. Fans could finally purchase merch with the same assets they track and trade daily. By combining pixel-perfect design execution with custom crypto payments, we delivered a merch experience that competitors’ standard shops can’t match. As always, ownership was transferred to the LunarCrush team, ensuring they control their store and avoid the ongoing costs of platform lock-ins.